Dataviz Caveats

There are many ways to break a graph. Here is a list of the most common dataviz caveats and how to fix them, each illustrated as a little flashcard.

Misleading charts

Wrong chart type

Color

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    Use color intentionally

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  • Optimize background colors

  • Color contrast

  • Avoid pure, flashy colors

  • Use a sequential palette for numbers

  • Too many colors kill the story

  • Don't use a gradient for groups

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    Avoid the rainbow palette

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  • Diverging data, diverging palette

  • Think of colorblind readers

Design

  • Align everything with something

  • Two fonts are enough

  • Do you really need that box?

  • Font size matters

  • Group what belongs together

  • Make the title say something

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    Declutter: less is more

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Maps

  • Don't move countries around

  • Beware of the Mercator projection

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    Normalize your maps

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  • Show missing data as missing

  • Don't let small regions disappear

Labels and legends

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    Prefer horizontal labels

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  • Minimize the use of legends

  • Don't put labels on top of the data

  • Round your numbers

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    Annotation is crucial

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  • Don't label every tick

Dashboards and data stories

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    Keep colors consistent across charts

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  • Share the y-axis to compare charts

  • Use margins between charts

  • Link charts that share an axis

Other

More caveats

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